Program Highlights

  • Pioneer in Chinese Business Studies
MCM is the first master program for international students offered jointly by ZIBS and Zhejiang University College of Media and International Culture and builds on the foundations of the pioneering Master of China Studies program of ZJU. 
The MCM program is specially designed for talented international students interested in Chinese business, communications and media.
  • Interdisciplinary Education
Grounded in China studies and intercultural communication, MCM is an interdisciplinary program which combines coursework and research in Chinese business culture, management practices, sociology, and intercultural understanding.
  • Diverse Learning Community
Located on the International Campus, the MCM program provides a cross-cultural learning environment combining Eastern and Western styles of education and is equipped with exceptional campus facilities. The campus hosts students from over 30 countries who form a large, diverse, and interdisciplinary learning community.
  • At the Heart of Best Practices
The MCM program is located in the heart of the Yangtze River Delta, China's most dynamic and innovative region. ZIBS partners with world-renowned firms in the region to provide students with outstanding internship opportunities and platforms for business research.
Master in Communication and Management (MCM)|ZIBS